Piooner to Lead
About Us
Our journey began three decades ago on now called Taksim Square of Istanbul, where our founder, a determined young, inexperienced tailor with an unwavering passion for menswear, embarked on a mission. He was inexperienced but more than his experience he had more than dedication and a vision for exceptional craftsmanship, he set out to redefine menswear from its very foundations.
From those modest beginnings, our founder worked tirelessly, handpicking fabrics, stitching garments, and fostering relationships with a small, dedicated team who shared his unwavering commitment to quality. Their dedication laid the cornerstone of our brand's ethos: an unyielding dedication to uncompromising quality and innovative tailoring.
As years passed, our brand burgeoned, evolving from a small collective to a bustling hub of creativity and craftsmanship. Relentless pursuit and a growing team of artisans and visionaries helped us expand our production, crafting meticulously designed garments that spoke volumes about our heritage and dedication.
More Than 30 Years
Melding Heritage with Innovation
Throughout this remarkable journey, our brand has remained steadfast in its commitment to infuse everyday life with garments that exude attitude and personality. From a single pair of trousers with a distinctive belt design to a comprehensive array of collections, we've strived to create a lifestyle brand centered around creativity, color, and unparalleled craftsmanship.
Our evolution has been guided by the philosophy of simplicity and significance. We've meticulously designed each piece, balancing beauty with functionality, while simultaneously embracing the responsibility of producing thoughtfully and presenting graciously. Our commitment to sustainability echoes not just a trend but our heartfelt responsibility to the world we inhabit.